Bobung Tourism Village is one of the tourism villages in Gunung Kidul Regency
which has batik wood craft as its unique products. Batik wood craft originated from the
existence of innovation in wood masks which were used as one of the properties of mask dance
as a local culture of Bobung. Batik wood craft is growing and need to improve the
competitiveness to keep the existance in the market. The aim of this research is to find out the
actors involved from the beginning of the process to the marketing activities presented through
the value chain. This study used primary data obtained through structured interviews with 18
studio owners in Bobung which analyzed using descriptive analysis. The results showed that
the actors involved in the wooden batik craft of Bobung Tourism Village were suppliers of raw
materials, distributors of raw materials, wood batik industry players, product collectors and
retail traders. The existence of differences in the value chains in some wooden batik studios
has an impact on differences in the way of marketing products which also affect the pattern of
distribution of batik wood commodities and turnover obtained by craftsmen.
Level
Internasional
Status
Dokumen Karya
No
Judul
Tipe Dokumen
Aksi
1
Value Change Bobung_2020_IOP_Conf__Ser___Earth_Environ__Sci__451_012099.pdf
[PAK] Full Dokumen
2
Full Dokumen_IOP Conference Series_ Earth and Environmental Science, Volume 451, 2020 - IOPscience.pdf
[PAK] Full Dokumen
3
Value chain analysis of batik wood craft in Bobung tourism village.pdf