| Abstrak/Abstract |
Tourism village is a form of tourism destination development that is widely chosen in the development of sustainable tourism because it is considered successful in responding to current demands, proven in efforts to improve economic welfare, develop tourism potential in the community, and show active involvement of the community in tourism development in their area. This paper aims to demonstrate the achievements of the rural tourism community through the Sadar Wisata Group in the application of sustainable tourism development, in terms of increasing economic levels, especially in income and changes in various jobs of citizens. Pujon Kidul Tourism Village, Malang Regency, East Java was chosen as the location for the case studies conducted, with the research method used was a qualitative descriptive model and in-depth interviews were conducted with villagers. The results obtained are, Pokdarwis Pujon Kidul Tourism Village has succeeded in building and developing the tourism potential possessed through the implementation of sustainable tourism development in the countryside. This success is shown by the increase in community income and changes in the various occupations of the villagers who were originally farmers to become entrepreneurs.
Kata
kunci: Community Participation, Sadar Wisata Group, Sustainable Tourism Development |
