| Abstrak/Abstract |
Purpose: The purpose of this study was to explore community's coping with a
pictorial health warning on cigarette packaging. Methods: A qualitative study
was conducted using grounded theory design. The study was conducted in
the rural area of Sambirejo, Prambanan sub-district, Sleman, Yogyakarta.
Data were collected by in-depth interviews and focus group discussions
(FGD). Subjects were selected purposively with a maximum variation
technique. Results: The perceptions, beliefs, coping, adaptation period, and
smoking behavior remained mostly unchanged after seeing pictorial
warnings on cigarette packaging. Conclusions: Coping was influenced by
perceptions, beliefs, and the period of adaptation to pictorial health
warnings. The period of adaptation changed some feelings and coping prior
to the pictorial health warning, while pictorial health warning on cigarette
packs appeared to make non-smokers increasingly want to smoke. |
