Mohamad Yusuf is a distinguished scholar and lecturer within the Department of Tourism Studies, Faculty of Cultural Sciences, at Universitas Gadjah Mada (UGM), Yogyakarta, Indonesia. He currently serves as the Chair of the Doctoral Tourism Studies Program, a position he has held since 2026. His leadership experience also includes a tenure as the Head of the Center for Tourism Studies at UGM from 2022 to 2025.  Among his research interests are those related to tourism education, sustainable tourism, ritual studies, and halal tourism. Some of his publications are: "How can communities better prepare for future disasters? Learning from the tourism community resilience model from Bali, Indonesia (Journal of Tourism Futures - 2024); "Spiritual Tourism Development of Bali Spirit Festival for Supporting Tourism Sustainability" (International Journal of Religious Tourism and Pilgrimage - 2023); "Future strategies for tourism destination management: post COVID-19 lessons observed from Borobudur, Indonesia" (Journal of Tourism Futures - 2023); "Effects of Perceived Value, Expectation, Visitor Management, and Visitor Satisfaction on Revisit Intention to Borobudur Temple, Indonesia" (Journal of Heritage Tourism - 2022); “Localizing Indonesian Halal tourism policy within local customs, Qanun, and marketing” (Journal of Policy Research in Tourism, Leisure and Events – 2021); “Effects of perceived value, expectation, visitor management, and visitor satisfaction on revisit intention to Borobudur Temple, Indonesia” (Journal of Tourism Heritage - 2021); “Ecological politics of water: The ramifications of tourism development in Yogyakarta“ (Journal of South-East Asian Research – 2022); and “How far can tourism go: Residents' attitudes toward tourism development in Yogyakarta City, Indonesia“ (Indonesian Journal of Geography – 2020).